Urban Digital Convergence LLC is a full service integrated marketing and communications company that seeks to understand the behavioral patterns, values, beliefs and attitudes of the urban audience. Using this knowledge, Urban Digital Convergence LLC develops detailed and targeted communication campaigns to promote products and services clearly aimed at the urban audience in a manner that conveys the appropriate cultural fit in addition to fostering a sense of true inclusion and diversity. Companies that successfully meet the diversity challenge first, will have a clear competitive advantage over those companies that make no distinct effort to address the urban consumer as a unique demographic.
What we Deliver
Our firm delivers professional advisory services that are focused on the specific needs of each client, with respect to capturing the emerging market for technologically aware urban customers. The firm focuses on helping clients develop a unique marketing strategy that puts your company’s name, product and services in a position to take full advantage of opportunities that arise as a result of the digital convergence.
Our marketing services enables clients to address the growing need for technology in urban communities and to increase revenue by effectively marketing their products to an underserved demographic. Together, Urban Digital Convergence LLC and its clients seek to transform the digital divide into a digital convergence and maximize financial returns by assessing the needs of the technologically proficient urban consumer; in addition to delivering an appropriate marketing message that addresses those needs using our client’s products and services.
Over the next five years, digital convergence is predicted to have a massive financial impact on the technology, media and telecommunication industries. To fully capitalize on the possible financial opportunities will require special attention to the marketing of our company’s products and services to the urban market. The State of the African-American Consumer Report found that black buying power is projected to reach $1.1 trillion by 2015. This market has the potential to generate billions of more dollars in revenue for companies that devote resources to carefully market and educate these communities on available products and how these products can enhance their lifestyles.